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Companies Use Social Media to Stress Brands, Not Customer Service

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Companies Stress Brands, Not Customer Service You can’t blame travel suppliers and companies for their myopia. For all too many years they’ve had a Pavlovian response to their brands: promote them, and get around to taking care of customers later. Or maybe never. In spite of all the brouhaha that suggested social media is the way to connect with and ... Read More »

Is GuestComment Poised to Revolutionize Muddled Review Sites?

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   Is GuestComment Poised to Revolutionize Muddled Review Sites? We hope so. When New Media Travel spoke to the owners of 40 Putney Road, a Brattelboro, Vermont,B&B, we were curious about how this new brand of innkeepers was using social media to build a loyal client base. Inn owner Tim Brady said something very interesting. In a discussion about TripAdvisor ... Read More »

All Twitter Infographic Shows Social Media’s Clout on Travel

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All Twitter Infographic Shows Social Media’s Clout on Travel What do you think the most immediate post vacation activity is? It’s not paying the bills, but is, in fact, posting photos to a social network: 76% of us do that first thing after we unpack. Does this matter? Yes, because the travel business has never been better, says Hotel Marketing.com. ... Read More »

Men: Beware of Short Skirts and Bikini Tops

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Beware of Short Skirts and Bikini Tops It’s summer.  So when  Insurance News, tells us that men get into more car accidents in the summer than any other time of year, you have to pay attention. They get into more car crashes generally, but much more so in the summer, says Sheila’s Wheels, a British-based insurance company for women. Why? ... Read More »

Our Quick Video Tips for Travelers

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  Our Quick Video Tips for Travelers   In a recent post, Why Hotel Content is So Boring we argued, and so did the webinar panel at VFM Leonardo,  that hotel content is boring in part because their images are vacuous, and un-engaging. They  have nothing to do with the actual emotional experience of staying at a specific hotel or ... Read More »

Virgin Atlantic OK’s Cell Phones in Flight. FAA Still Says “No”

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Virgin Atlantic OK’s Cell Phones in Flight.  FAA Still Says “No” The FAA gets it wrong again. When Virgin Atlantic announced recently that passengers could make calls on their cell phones on VA’s Airbus A330 and Boeing 747 between London and New York, it was another wake up call to the Federal Aviation Administration to face reality.. Although cellphones can not ... Read More »

Saying “I Love You” at 35,000 Feet-From Seat 7B

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Saying “I Love You” at 35,000 Feet-From  Seat 7B Why Not? Flight attendants are not inherently anti-romantic or anti-social, they’re just brainwashed when it comes to using cell phones in the air. “Please switch off all mobile phones as they can interfere with the aircraft’s rafts navigation system,” is the flight attendant’s mantra. But there  is no verifiable  reason why ... Read More »

Travel’s Problem With Pinterest

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Travel’s Problem With Pinterest First, we’re glad Pinterest backtracked.  Pinterest’s  pinmeister and co-founder,  Ben Silberman, is no longer asking  followers to ” avoid self promotion.” The CEO and his fellow pinners are saying that  the Pinterest etiquette that frowned on pinning ones own content, is dead. Originally, the fast-growing site wanted its members, as Hotelmarketing.com put it, “to share all ... Read More »

How BlogFrog Monetizes the Massive Influence of Women Bloggers

How BlogFrog Monetizes the Massive Influence of Women Bloggers How do you get to be called the largest women-blogger network in the country? You believe in what BlogFrog CEO and co-founder , Rustin Banks, says: “Elevated authentic editorial brought to you by a brand is the future.” What’s he talking about? He’s talking about sponsored conversations with a very large ... Read More »

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