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Tag Archives: trends

Booking.Com’s Fun, Happy ‘Booking Epic’ Campaign Raises the Bar for Travelers

Booking.Com’s Fun, Happy ‘Booking Epic’  Campaign Raises the Bar for Travelers Turning the mundane,  frustrating  experience of booking a hotel online into a fun moment, is an act of legerdemain that only Booking.com is probably able to pull off. Take a look at their YouTube commercial to see what I mean. It’s wry, funny and self-deprecating. It’s a spoof on ... Read More »

Millennials Change the Face of Hotel Design

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Millennials Change the Face of Hotel Design Wasn’t so long ago that all hotels pretty much looked alike. Just another pretty face, or not so pretty. There were some differences in the design of a luxury lobby and bar, versus, say the lobby and bar of a moderate-priced hotel chain. No one would confuse a Four Seasons with a Best ... Read More »

Will Facebook Dominate Travel Impulses

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Will Facebook Dominate Travel Impulses If you’re looking for a sales job in travel, now might be the time to approach Facebook. The giant Social Media site is on a mission to further elbow its way into the travel space and has been reorganizing its sales force. As HotelMarketing, reports Facebook has been recruiting for travel sales representatives as it ... Read More »

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