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Social Media Drives East Europe Indie Travel w/Video


Social Media Drives East Europe Indie Travel (please watch the Video PostCard here or below) By Hardie Karges Twenty years after the fall of Communism, tourism is finally on the rise in Eastern Europe, and for those in the know, it’s the number one tourist destination in the world—cheap, beautiful, and friendly.  So why is it so hard to find ... Read More »

Chasing Gold: Do Top Rankings Really Increase Hotel Revenue?


Chasing Gold: Do Top Rankings Really Increase Hotel Revenue? Hotels live and die by the number and kinds of reviews they get. Especially on TripAdvisor, because the quantity, quality and frequency of reviews a hotel receives there, determine a hotel’s all-important ranking. Very little is said about the authenticity of a review, but regardless, even a small change in TripAdvisor’s ... Read More »

Of Child Eyed Bombers, and Daffodils


Of Child Eyed Bombers, and Daffodils by Wendie Hansen   You’ve loved them too, perhaps. people, young or old with eyes like that, they have sat at my table and I at theirs and I have visited their eyes and loved them.   So while thousands watched, and tweeted, justifiably enraged, rightly fearful, not defeated, while the mother fucker Child ... Read More »

Creating Exciting Hotel Websites for Guests and SEO


Creating Exciting Hotel Websites for Guests…and SEO In a relatively recent article that proved very popular with readers and travel industry pros, New Media Travel asked, “Why Are Hotel Websites so Boring?” We had our own theories, especially the one that said hotels do not want to offend certain potential customers by showing, for example, mixed-race couples or, say,  real ... Read More »

Brands Trump Customer Service in Social Media Use


Brands Trump Customer Service in Social Media Use In spite of the reports suggesting social media is the way to connect with and service customers, it just may not be true. reported that 62% of customers are looking for more support through social media. But, brand reputation and promotions still top the list of how companies use social media. ... Read More »

Hostel Boom Follows Social Media Model


By Hardie Karges Travelers probably already know that hostels can save  a bunch of bucks in super-expensive Europe.  But they can save a lot of money in Asia, too.  Or Mexico, And  some now rival boutique hotels for style and atmosphere.  They aren’t just for youth anymore, either.  They are not your parents’ hostels! Though still in their infancy in ... Read More »

Airlines Peg Ticket Prices to Passenger Profiles. Pay more?


Airline Plan Uses Social Media to Personalize, Customize Ticket Prices Will buying an airline ticket soon be as personalized as buying a suit from a sales person? Probably, as trends go. It’s no surprise that airlines want to personalize their relationships to their customers. If they can figure out how, it would be a huge step toward making the ticket-buying ... Read More »

Social Media Powers Family Travel Trends


Family Travel Grows Up: Family Travel Trends + Social Media By Kyle McCarthy, Family Travel Forum Forty-four per cent of adults bring children (and grandchildren) along on leisure travels. Taken as a group, they take more trips per year (4.5) than business travelers (3.9), Gen Y (3.9) or Gen X travelers (3.5), according to the 2012 Portrait of American Travelers ... Read More »

Don’t Fly With People You Don’t Like


SeatId: Don’t Fly With People You Don’t Like? It’s an axiom among those of us who fly: You never know whom you’ll be sitting next to. Could be a fascinating character from some terrific movie, your next love or, more likely, someone you really, badly want to get away from. New Media Travel reported on the idea of “Social Seating ... Read More »

Social Media Plays Minor Role in How We Choose Hotels

Social Media Plays Minor Role in How We Choose Hotels What would you guess most determines how we choose a hotel? Price? Location? Recommendation by a friend or someone else? In a connected Social Media world, it’s surprising to discover that what our friends, and friends of friends recommend, say on Facebook or other sharing platforms, counts for only 6.8 ... Read More »

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